B. Forman Co., Rochester, New York

Lower Level
Gift Shop • Linen Shop • Gourmet

Street Floor
Fine Jewelry • Fashion Jewelry • Handbag Collections • Gloves • Accessory Collections • Sportswear One  • Stocking Collections • Cosmetics • Hat Bar • Stationery • Men's Shop • Luggage

Second Floor
Sports Shop • Coats • Suits • Dresses • Designer Salon • Designer's Spare Parts • The Gallery • Fur Salon • Bridal Salon • SHoe Salon • Intimate Apparel • Loungewear • Shape Salon • Junior Lingerie • 

Third Floor
Young World • Miss Forman, Jr. • Look Shop • Third Floor Dresses • Women's Shop • Gala "3" • 

Fourth Floor
Auditorium • FAO Schwarz Toy Bazaar • Executive Offices

Culver-Ridge Plaza
March 5, 1957

Pittsford Plaza
March 10, 1968

Long Ridge Mall



Coming in due course.


  1. I'm looking for a picture of a bridal show in Formans bridal dept some time in the Spring of 1963 or 1964. I was one of the employee models. My picture was in the newspaper. My copy of that newspaper picture has been lost over the years. I would appreciate any help I can get to get a copy.
    Best Regards,
    Joanne Verso Doyle

  2. The Rochester Democrat and Chronicle is available through newspapers.com for a fee. You can download JPG or PDF files of anything that appeared in the newspaper.
    - Bruce

  3. I was friends with Neil Parisella who was the head of the display dept he was amazing..I loved that store and that time in my life

  4. I worked in B. Forman's bridal dept and lingerie dept in the mid 60's. I loved working there. I hate that downtown is gone.


Comments - Please do not comment more than once. Your comment must be approved before it is posted.